Performance Art Holiday

For Performance Art’s first holiday season, the goal was to create something truly special to celebrate and share with clients. Inspired by the brand itself, the concept was to generate an infinite number of unique snowflakes, each built from just five shapes derived from the Performance Art logo.

Using the brand’s seven colours, perfectly suited for a festive theme, thousands of unique designs for wrapping paper, cards, and stickers were produced. Every snowflake (2.76e21 variations, to be exact) and every piece is one of a kind.